Home > Sugargoo and Shopee Collaborate to Expand in Southeast Asia’s E-Commerce Market

Sugargoo and Shopee Collaborate to Expand in Southeast Asia’s E-Commerce Market

2025-07-18

In a strategic move to strengthen its presence in Southeast Asia, Sugargoo

Localized Shopping Experience

Sugargoo has seamlessly integrated with Shopee’s localized platform, ensuring a smooth shopping experience for users in countries such as Thailand, Vietnam, Malaysia, and Indonesia. By leveraging Shopee’s well-established network, Sugargoo now supports preferred regional payment methods—including GrabPay, DANA, and local bank transfers—while providing faster, more cost-effective shipping options.

Exclusive Promotions Drive Engagement

To accelerate growth, both platforms have launched joint promotional campaigns such as the upcoming “Shoppertainment Fest”, featuring time-sensitive flash sales, bundle deals, and free shipping incentives. These events have already attracted thousands of new users, boosting visibility for Sugargoo within Shopee’s vast customer base.

"This alliance allows us to combine Sugargoo’s cross-border expertise with Shopee’s deep market insights, delivering unmatched value to Southeast Asian shoppers," said a Sugargoo spokesperson.

Why This Partnership Matters